This post has very little to do with being a superconsumer and mom other than the fact that who hosts the Tonight Show is a proverbial sign of the times. It's quite like those birthday fact sheets that tell you how much milk, gas and a loaf of bread cost or who the President was or what war was going on the year you were born. To that end, I will be sure to list the recent controversy surrounding Jay Leno and Conan O'Brien in both the late night talk show host and war categories for Leighton on her sixteenth birthday.
Taking in all of the chatter and without actually interviewing the NBC big wigs myself my very unimportant and semi-informed opinion is as follows:
1) CONAN O'BRIEN IS LOVELY
I have loved Conan for years and there will be no convincing me otherwise. I find him to hilarious, relevant, smart and human. Even his hair is deliciously self-deprecating in its own right.
SIDEBAR: In the interest of full disclosure I will admit bias toward Conan O'Brien. In 1998, my fifteen year-old cousin had cancer. One of the activities during her Make-A-Wish trip to New York was to meet Conan. He spent time with her, showed off the set and the lot and invited the family to stay for a Late Night taping. He went out of his way to be hospitable and very funny in the face of incredible illness. Sara passed away shortly after that and Conan (his people ... whatever ... doesn't matter to me) sent a rather personal card and flowers to our family. It was amazing PR that's obviously still paying dividends.
As far as The Daily Fuss readers are concerned, I'm likely preaching to a group that relates far better to Conan than Leno, but I'm trying very hard not to make this about one versus the other like it's a competition. It's not. But if it were, Conan wins.
2) NBC SHOULD START MAKING CUTS AT THE MANAGEMENT LEVEL
When Conan is on board, you do everything you can to keep him. I'm going to assume that was the goal five-ish years ago when Leno promised to hand the show off to Conan in 2009. NBC figured that the demographic of the Tonight Show viewership would change over the coming half-decade and no longer favor the vanilla one-liners demanded by an audience still longing for Johnny Carson. Not to mention the geriatric segment that loses members with each passing year comprises a good portion of those viewers. This is where the good decisions end.
The mere fact that the Tonight Show had good ratings at the time of Leno's departure did not indicate that a late night talk format would be successful in the 10pm time slot. To me, it was an obvious way for a sinking network to cheap out on writers, actors and viewers alike by offering Jaywalking and celebrity guests instead of five other potentially entertaining shows. For shame.
And, an even bigger shame on you to NBC for exploiting Jay Leno's obvious desire to remain a late night talk show host no matter the cost. He could have retired (whether forced or not) in his own style - maintaining his routine comedy club appearances and rubbing his fancy cars with diapers without much ado.
Instead, we have a situation where two successful late night personalities are pitted against one another to the point that the funnier one walked away with a huge chunk of change and will likely go on to have a kick-ass show on another network that appreciates digitally recordable tv, social media and whole lot of other fun shit that hasn't been invented yet. NBC - please fire whoever is actually responsible for this catastrophe. Let's not blame the affiliates. It's their job to make money off of advertising. It's your job to provide a prime-time show that people will watch during prime time.
3) JAY LENO DESPERATELY WANTS TO BE THE HOST OF THE TONIGHT SHOW
Oprah's interview of Jay really drove this point home for me. When asked whether he feels he played a role in Conan's departure or whether he felt partially responsible for Conan's disappointment, Leno pointed solely to bad ratings as NBC's reason for invoking change. When asked whether he felt, at any point, that he should turn down NBC's offer to reinstate him as the host of the Tonight Show, he said no. In fact, he said that part of the reason he took the offer was to keep his 175-person crew employed. Moreover, Jay Leno feels that a host's retirement from a show is inherently selfish. I wonder how Oprah felt about that.
It's clear that Leno would take any late night talk format or time slot the network would offer. It's also brutally apparent that the Tonight Show's ratings dip with Conan at the helm is the basis for his clear conscience. He took no responsibility for the outcome. And, without the existence of a "high road" he certainly can't feel bad for not taking it.
I get how network television works. I understand ratings. Current Tonight Show ratings were never destined to match Leno's historical numbers due to Conan's younger demographic appeal. Appointment television does not exist for this younger, hipper, social media-obsessed viewership who watches their shows Tivo and Hulu. If NBC found a better way to track who's cuckoo for Conan, they may not have tinkered with their late night lineup so hastily.
I'm with Coco. I will follow Conan wherever he goes. But, as I said earlier, it isn't really about one or the other as much as it's about a poorly managed network. Unless, of course, Fox puts Conan on opposite the Tonight Show and Letterman. Then, it would be about several poorly managed networks.
Are you a fan of Conan? Leno? Both? Neither? Maybe you have a strong feeling about who got us into this hot mess, or maybe you really don't give a rip. Either way, please leave a comment and share your fuss with us.